Sabre CEO Flags AI Disintermediation Risk to $8B Travel Tech Platform
Kurt Ekert, CEO of Sabre Corporation, has identified AI-driven disintermediation as a catastrophic threat to the company's core GDS business model. Generative AI and agentic systems could enable direct traveler-supplier connections, bypassing Sabre's marketplace infrastructure that processes billions in travel bookings annually.
ViaNews Editorial Team (Markets)•